Web 2.0 is connected with web applications that provide you with the facilities of sharing information, interoperability, user-centered design and interacting through World Wide Web. Web 2.0 includes social networking sites, blogs, RSS, social bookmarking and web applications. It is a new concept that has emerged due to consumption of media, accessing the internet and the revolution in technology. It has better collaboration with internet users, content providers and other users. It is new dimension of communication in a much effective way. It is two way communication process where the users can communicate with the mass population and can deliver the ideas rather than only receiving it.
There are certain advantages of Web 2.0:
· You will have the scope to collect information from various sources that can be personalized depending upon the taste of the individual visitors.
· You can communicate through blog and send your message across all the viewers without disclosing your identity.
· Through Web 2.0 you can generate customers’ feedback on particular products or services that will help in the improvement of the products.
Every technology that comes with advantages should also carry some disadvantages with it. Web 2.0 also has certain disadvantages:
· Information can be manipulated by any users and that can guide the other person in the wrong direction.
· To access the facilities of Web 2.0 you have to be dependable on your internet connectivity but that might create some problem due to low connectivity.
Even the telephone and printing presses are losing its popularity due to excess use of internet. Web 2.0 has brought a drastic change in technology. Sharing of files, videos, and images has become much easier than before. Uploading has become so simple and easy with RSS. Web 2.0 offers complete freedom to the users, so that they can have an effective interaction with other users. It is a new wave in corporate technology. Technologies are changing everyday and new concepts are coming into focus that would make the interaction process more advance. It is also involved in content creation which provides opportunities to the users in a more meaning way. People can exchange their thoughts with each other in a fraction of time and that is also in a cost- effective way. Web 2.0 has made internet more personalized. You can also access the same information from your mobile phones as in this world internet connection is also available in mobile phones. It is gaining its popularity in technology sector at a faster pace.
Author Bio: Satarupa Majumder started her career as a content writer. Presently she is working with Offenmarkt Limited. The article Web 2.0 is a new dimension of communication is written by her who will throw some light on WEB 2.0
